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Countertop Fish Display & Seafood Showcase, 1050mm Wide | Commercial Use

SKU: PL-HERA FISH 1040 SB VBS
£1,983.99 / exc vat
£2,380.79/ inc vat

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  • Spacious 1050mm Deck
  • Precise 0°C to +3°C Range
  • Static Cooling System
  • Hygienic Stainless Steel Deck
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Product Overview

Thinking about how to make your fresh fish and  shellfish truly stand out? This Mafirol countertop fish display fridge is your answer. Expertly designed to sit right on your counter, it combines a sleek, modern look with the precise cooling technology needed to keep your seafood in perfect, market-fresh condition. It’s a brilliant piece of kit that works as hard as you do, turning passing interest into definite sales.

It’s an absolute must-have for any business serious about selling seafood. We’re talking fishmongers, high-end delis, bustling seafood restaurants, and  even supermarket fish counters that want to create an eye-catching feature. The generous 1050mm width provides ample space to create a stunning display of everything from oysters and  prawns to whole salmon, all kept at the optimum temperature to preserve texture and  taste.

With its efficient static cooling system that stops delicate fish from drying out and  a crystal-clear curved glass canopy, this unit isn’t just a fridge; it’s a powerful selling tool. It invites customers to see the quality for themselves, boosting confidence and  encouraging them to buy. Ready to make your seafood the star of the show?

Key Features and  Benefits

  • Spacious 1050mm Deck: Generously showcases a wide variety of fresh seafood products.
  • Precise 0°C to +3°C Range: Keeps your fish and  shellfish perfectly chilled and  food-safe.
  • Static Cooling System: Maintains high humidity, preventing your delicate seafood from drying out.
  • Hygienic Stainless Steel Deck: Incredibly easy to clean and  naturally resists corrosion from salt.
  • Curved Glass Canopy: Offers customers a clear, attractive, and  unobstructed view.
  • Standard 13 Amp Plug: No complex installation needed, just plug it in and  go.
  • Customisable Trim Decor: Lets you match the unit's look to your shop's branding.
  • Smart Countertop Design: Maximises your display space without taking up valuable floor area.

Technical Specifications

  • Brand: Mafirol
  • SKU: HERA FISH 1040 SB VBS
  • Dimensions: 400 x 1050 x 1035 mm (H x W x D)
  • Power: 310W
  • Power Supply: 13 amp supply (standard UK plug)
  • Temperature Range: 0°C to +3°C
  • Refrigerant: R452a
  • Climate Class: 3
  • Weight: 115 kg
  • Colour: Choice of trim decor

Expert Review and  Insights

Mafirol has a solid reputation for specialist refrigeration, and  this seafood showcase is a prime example of why. It’s not just a generic chiller; the static cooling and  precise temperature range are spot-on for preserving the quality and  moisture of high-value seafood. It’s a robust, well-thought-out unit built for the demands of a commercial setting.

Liam Sinclair – Refrigeration Expert View Profile →

  • Pros: The static cooling is perfect for keeping unpackaged fish moist and  fresh.
  • Cons: Weighing 115kg, it's definitely a two-person job to position safely.

Case Study: Real Business, Real Results

The Salty Catcher, a family-run fishmonger in Penzance, Cornwall, needed to replace their ageing and  inefficient display. They chose the Mafirol HERA to give their premium local seafood the presentation it deserved.

"It’s been brilliant. The fish stays perfectly chilled, and  the display is so clear and  bright. Customers are constantly commenting on how fantastic everything looks, and  they’re definitely buying with their eyes first."

Robert Finch – Owner

The business reported a noticeable 20% increase in sales of high-margin items like scallops and  monkfish within the first two months.

Installation and  Maintenance Guide

Setting It Up

  • Ensure the counter surface is level and  can support the unit's weight (115 kg).
  • Leave at least 10cm of space around the back and  sides for proper air circulation.
  • Once in position, plug it into a standard 13 amp socket.
  • Allow the unit to reach its operating temperature before loading it with your fresh seafood.

Keeping It Going

  • Wipe down the glass and  stainless steel surfaces daily with a food-safe cleaner.
  • Check that the drainage outlet is clear of any debris to prevent water build-up.
  • Regularly ensure the ventilation grilles are not blocked by other items.
  • Perform a thorough clean of the entire display deck weekly for optimal hygiene.

Buying Guide: Choosing the Right Fish Display Chiller

Not sure which fish display is the plaice to be? Here are a few key things to help you decide.

Size & Capacity

Consider the volume and  variety of seafood you plan to display daily. Ensure the unit fits your counter space while providing enough room to create an appealing, uncluttered display.

Cooling System

For unpackaged fresh fish, a static cooling system is essential to prevent it from drying out. Fan-assisted units are better suited for pre-packaged items.

Visibility & Lighting

Your goal is to make the product look irresistible. Look for units with large, clear glass panels and  good internal lighting that enhances the natural colours of the seafood.

Ease of Cleaning

Hygiene is non-negotiable. A unit with a stainless steel deck, removable parts, and  easy-to-access corners will make daily cleaning much quicker and  more effective.

Power & Placement

Check if you have a standard 13 amp socket nearby. A 'plug and  play' unit saves you the cost and  hassle of hiring an electrician for hardwiring.

See all Fish Display Fridges

Frequently Asked Questions

Q: What is the ideal temperature for keeping fresh fish?

A: The ideal temperature range is between 0°C and  +3°C, which this unit maintains perfectly to ensure freshness and  food safety.

Q: Does this fish display chiller countertop need a specialist to install it?

A: Not at all. It runs on a standard 13 amp supply, so you just need to position it and  plug it into a regular wall socket.

Q: Is the cooling system fan-assisted?

A: No, this unit uses a static cooling system, which is much better for unpackaged seafood as it doesn't dry out the product.

Q: How should I clean the stainless steel display deck?

A: Use a soft cloth and  a food-safe stainless steel cleaner or mild detergent. Avoid abrasive pads which can scratch the surface.

Q: Can I choose the colour of the trim?

A: Yes, this model comes with a choice of trim decor, allowing you to match it to your business's aesthetic.

Q: What does 'Climate Class 3' mean?

A: Climate Class 3 indicates the unit is designed to operate efficiently in ambient temperatures of up to 25°C and  60% relative humidity.

Q: Is this unit easy to move?

A: At 115 kg, it is a heavy, substantial piece of equipment. It will require at least two people to lift and  position it safely.

Q: Is there any internal lighting?

A: Yes, the unit includes lighting designed to enhance the visual appeal of your seafood display without generating excess heat.

What Customers Are Saying

"An absolutely fantastic bit of kit. It looks professional, holds the temperature perfectly, and  our seafood has never looked better. Highly recommend."

Grace M. – Deli Owner, Bristol

"This display has really elevated our fresh fish counter. It's a heavy unit, so get help positioning it, but once it's in place, it's a dream."

Tom Williams – Restaurant Manager, Manchester

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The Mafirol Promise: Built to Present, Built to Last

Investing in a Mafirol unit is about more than just buying a fridge; it’s about investing in your product's integrity and  your business's reputation. Mafirol has spent decades perfecting specialist refrigeration, understanding that for high-value stock like fresh seafood, 'close enough' is never good enough. This countertop fish display fridge is engineered for reliability, ensuring consistent temperature and  humidity day in, day out. This reduces the risk of spoilage and  waste, directly protecting your bottom line. More importantly, it provides a platform to present your seafood with the quality and  confidence it deserves, turning a simple product display into a statement of excellence that builds customer trust and  drives sales. It's a workhorse designed not just to chill, but to sell.

Explore more from Mafirol

How Static Cooling Protects Your Pricey Seafood

Ever wondered why some chilled displays can leave fish looking a bit dry and  sad by the end of the day? It’s often down to the wrong type of cooling. Many fridges use fans to blow cold air around, which is great for packaged goods but a disaster for delicate, unpackaged seafood as it zaps moisture. This Mafirol unit uses static cooling. Think of it less like a windy day and  more like a calm, cold cellar. The cooling element is in the walls and  base of the unit, chilling the interior gently and  consistently without creating a drying airflow. This maintains natural humidity, keeping your fish looking glossy, plump, and  just-caught fresh all day long.

Who Should Buy This?

  • Independent Fishmongers

    Perfect for displaying the day's fresh catch right on the counter, encouraging impulse purchases and  showcasing quality.

  • Seafood Restaurants & Oyster Bars

    Allows you to entice diners by showing off the incredible freshness of your oysters, lobsters, and  fish specials.

  • High-End Delis & Farm Shops

    An ideal unit for creating a premium commercial fish counter display, separating your seafood from other produce.

  • Supermarket Fish Counters

    A brilliant, compact seafood showcase refrigerator for special promotions, seasonal catches, or 'catch of the day' features.

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