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Jarvis

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Hi there, I'm Jarvis! I see you're looking at the Low Empire Cup | White Porcelain Cup | 340ml Capacity | Steelite Simplicity V0037. How can I help you with the technical specs or suitability for your business today?

Jarvis is an AI assistant and may occasionally provide incorrect details. To ensure your equipment fits and functions perfectly, we recommend verifying all critical specifications-including dimensions, power requirements, and compatibility-with our expert sales team prior to purchase.For orders or stock, call 0333 355 0535

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Steelite In Stock

Low Empire Cup | White Porcelain Cup | 340ml Capacity | Steelite Simplicity V0037

SKU: V0037
£239.01 / exc vat
£286.81/ inc vat
  • Alumina Vitrified Ceramic
  • Thermal Shock Resistance
  • Fully Glazed Foot
  • Commercial Dishwasher Safe

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Features Overview Specifications Case Study Reviews Installation Buying Guide FAQ

Product Overview

Here we have the absolute workhorse of the British café scene, the Steelite Simplicity V0037 white porcelain cup. This isn't just any old cup; it's a statement of quality and  reliability. Crafted from alumina vitrified ceramic, it's designed to withstand the hustle and  bustle of a commercial kitchen while maintaining a clean, classic look that lets your hot drinks do the talking.

Perfect for bustling coffee shops, hotel breakfast services, and  high-end canteens, this cup’s generous 340ml capacity makes it ideal for everything from a frothy cappuccino to a large, comforting brew. The timeless white finish and  the classic Steelite low empire cup shape complement any decor, ensuring your tabletop presentation always looks professional and  put-together.

Built for performance, it boasts incredible resistance to thermal shock, stains, and  glaze damage. It’s a piece of crockery you can trust to look fantastic and  perform brilliantly, day in, day out. This isn't just an expense; it’s an investment in consistent quality for your establishment.

Key Features and  Benefits

  • Alumina Vitrified Ceramic: Incredibly tough material that resists chips and  cracks beautifully.
  • Thermal Shock Resistance: Go from freezer to microwave without any fear of cracking.
  • Fully Glazed Foot: Prevents scratching other plates and  cups when stacked together.
  • Commercial Dishwasher Safe: Built to handle intense, daily washing cycles with ease.
  • Microwave & Oven Safe: Offers superb versatility for heating drinks or desserts.
  • Excellent Stain Resistance: Keeps its brilliant white finish, even against strong tea/coffee.
  • Superior Heat Retention: Your customers' drinks will stay warmer for much longer.
  • Generous 340ml Capacity: The perfect size for serving popular large coffees and  teas.

Technical Specifications

  • Brand: Steelite
  • SKU: V0037
  • Capacity: 340ml | 12oz
  • Colour: White
  • Material: Alumina Vitrified Ceramic
  • Box Quantity: 36
  • Approx. Dimensions: 65(H) x 100(Ø)mm
  • Shape: Round
  • Features: Oven, Microwave, Freezer & Dishwasher Safe
  • Weight (per box): 11.05kg

Expert Review and  Insights

The Steelite Simplicity range is a true industry benchmark for a reason. This cup feels reassuringly solid in your hand, with a weight that speaks to its quality without being cumbersome. It strikes that perfect balance between understated elegance and  sheer, brute strength, making it a smart choice for any high-turnover business that can't afford constant replacements.

Emily Hart – Tableware Expert View Profile →

  • Pros: Its durability is exceptional; it genuinely resists chipping in a busy environment.
  • Cons: The classic design might be too plain for venues with edgy decor.

Case Study: Real Business, Real Results

The Copper Kettle, a busy tearoom in the heart of the Cotswolds, was struggling with constant chipping and  staining on their previous, cheaper crockery. They upgraded to the Steelite Simplicity range to improve both durability and  presentation.

"We were replacing cups almost weekly, which was both costly and  frustrating. Since switching to Steelite, our crockery looks as good as new six months on. They handle our commercial dishwasher without a single issue and  our customers have even commented on the quality feel."

Michael Edwards – Proprietor

The switch resulted in a 70% reduction in their quarterly crockery replacement budget and  significantly elevated their tabletop presentation.

Installation and  Maintenance Guide

Setting It Up

  • Upon delivery, carefully unpack and  inspect each cup for any signs of damage during transit.
  • Before the first use, run the entire box through a hot cycle in your commercial dishwasher to ensure they are perfectly clean and  ready for service.
  • When storing, stack them carefully rim-to-rim. The fully glazed foot prevents scratching the cup below.
  • Ensure your shelving is clean, dry, and  sturdy enough to handle the weight of 36 ceramic cups.

Keeping It Going

  • Always use a pre-rinse spray to remove the worst of any tea or coffee residue before washing.
  • Load cups into a designated glass or cup rack in your dishwasher, ensuring they are not overcrowded to allow for a thorough clean.
  • Use a quality, non-abrasive commercial detergent to maintain the integrity and  shine of the glaze.
  • Regularly check for any chips or cracks – while rare, any damaged items should be removed from service immediately for safety.

Buying Guide: Choosing the Right Commercial Cups

Not sure which cup is right for your brew? Here are a few tips to help you decide.

Material Matters

Vitrified ceramic offers the best durability for most commercial uses. It's tougher than standard porcelain and  much more resistant to chipping, making it a sound investment.

Capacity is Key

Consider your menu. A 90ml cup is for espresso, 150-200ml for a flat white, and  250-350ml for lattes, cappuccinos or tea. This 340ml cup covers your larger drink options perfectly.

Look for Durability Features

Beyond the material, look for features like a 'rolled edge' on the rim and  a 'fully glazed foot'. These small details make a huge difference in preventing common types of damage.

Think About the Saucer

Does the cup need a saucer? For table service, a matching set looks more professional. The Simplicity range has perfectly matched saucers available.

Stackability & Storage

In a busy kitchen, space is a premium. Cups that stack neatly and  securely are essential for efficient storage and  preventing accidents.

See all Simplicity White Crockery

Frequently Asked Questions

Q: Are these cups properly stackable?

A: Yes, the Steelite low empire cup shape is specifically designed to allow for neat, stable, and  space-saving stacking in a commercial environment.

Q: What does 'vitrified' actually mean for a cup?

A: It means the ceramic has been fired at a very high temperature, making it non-porous and  incredibly strong. This improves hygiene and  resistance to chipping.

Q: Can I take one from the fridge and  put it in the microwave?

A: Absolutely. These cups are manufactured to have high thermal shock resistance, so they can handle rapid temperature changes with ease.

Q: Is the 340ml capacity right to the brim?

A: Yes, 340ml (12oz) is the total liquid capacity of the cup. For service, you would typically fill it slightly below the rim.

Q: How is this different from a cup I'd buy on the high street?

A: This is a commercial-grade product. The alumina vitrified body is far more durable and  designed to withstand the rigours of daily use in a professional kitchen, including frequent, high-temperature washing.

Q: Will coffee and  tea stain the white surface over time?

A: The high-quality glaze provides excellent protection against staining. With regular and  proper cleaning in a commercial dishwasher, they will retain their brilliant white finish.

Q: Is the bottom of the cup rough? Will it scratch my tables or other plates?

A: No, the cup features a fully glazed foot. This means the base is smooth and  will not scratch other items when stacked or placed on surfaces.

Q: Are there matching saucers for this specific cup?

A: Yes, the Steelite Simplicity collection is a comprehensive range that includes perfectly fitting saucers to create a complete and  professional set.

What Customers Are Saying

Absolutely bomb-proof cups! We use them for everything from soup to lattes in our deli and  they've held up brilliantly. A fantastic investment.

Claire Jenkins – Deli Owner, Brighton

A really lovely, clean-looking restaurant porcelain coffee cup. They hold the heat well and  feel substantial. Very happy with the purchase.

David Chen – Bistro Manager, Edinburgh

We bought two boxes for our garden centre café. They are constantly in use and  still look pristine. Highly recommended.

Susan Clarke – Café Supervisor, Norwich

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The Steelite Simplicity Promise: Consistency in Every Cup

Choosing Steelite isn't just about buying crockery; it's about investing in peace of mind and  operational consistency. With a heritage of manufacturing in the UK, Steelite has become the backbone of the hospitality industry by focusing on one thing: performance. The Simplicity range embodies this. Beyond its impressive resistance to chips and  stains lies a commitment to uniformity. Every cup is consistent in size, shape, and  colour, ensuring that the first coffee you serve in a new batch looks identical to the last. This reliability reduces your long-term replacement costs, eliminates inconsistencies in presentation, and  frees you from the worry of fragile tableware. It’s a workhorse designed to uphold your standards, cup after cup, year after year, allowing you to focus on what truly matters—your customers.

Explore more from Steelite

More Than Just China: The Power of Alumina Vitrified Ceramic

Ever wondered what 'Alumina Vitrified' actually means? Think of it as standard ceramic that's been sent to the gym and  come back twice as strong. During manufacturing, the ceramic is 'vitrified' by firing it at extremely high temperatures, which essentially melts it into a solid, glass-like state. This process makes it non-porous, so it won't absorb water, flavours, or bacteria.

The 'Alumina' part is the secret weapon. Alumina (aluminium oxide) is an incredibly hard material that's added to the clay mix. It acts like steel reinforcement bars inside concrete, giving the final product immense structural strength. This is why a Steelite Simplicity cappuccino cup can withstand knocks, drops, and  temperature shocks that would shatter ordinary tableware. It’s technology designed to save you money in the long run.

Who Should Buy This?

  • Bustling Cafés: An essential for serving signature lattes and  large Americanos that need a durable, reliable cup.
  • Hotel Restaurants: Perfect for maintaining a consistent and  elegant look for breakfast service, room service, and  afternoon tea.
  • Workplace Canteens: Ideal for high-volume environments needing tough, stackable, and  easy-to-clean mugs for daily staff use.
  • Conference & Event Venues: A professional and  dependable choice for serving hundreds of coffees and  teas during delegate breaks.
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