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Hi there, I'm Jarvis! I see you're looking at the Counter Display Basket | Wire Storage Basket | 450 x 280mm | P761. How can I help you with the technical specs or suitability for your business today?

Jarvis is an AI assistant and may occasionally provide incorrect details. To ensure your equipment fits and functions perfectly, we recommend verifying all critical specifications-including dimensions, power requirements, and compatibility-with our expert sales team prior to purchase.For orders or stock, call 0333 355 0535

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Olympia In Stock

Counter Display Basket | Wire Storage Basket | 450 x 280mm | P761

SKU: P761
£32.11 / exc vat
£38.53/ inc vat
  • Strong Wire Construction
  • High Capacity Design
  • Open-Weave Style
  • Rustic Brown Finish

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Features Overview Specifications Case Study Reviews Installation Buying Guide FAQ

Product Overview

Struggling to make your fresh bakes or vibrant fruit look their best? This Olympia wire counter display basket is just the ticket. It’s a simple, stylish, and  incredibly effective way to present your goods right where customers can see them. Its classic, open-weave design not only looks fantastic on any countertop but also helps keep things like pastries and  bread fresh by allowing air to circulate.

Perfect for bustling cafes, artisan bakeries, hotel breakfast bars, and  farm shops, this basket combines a rustic aesthetic with the robust build needed for daily commercial use. It's designed to be a brilliant focal point, encouraging those all-important impulse buys. Whether you're displaying today's croissants, a pile of shiny apples, or individual snack bags, this versatile basket makes everything look more appealing.

It’s more than just a storage solution; it’s a merchandising tool. This countertop storage basket is lightweight enough to move and  clean easily, yet sturdy enough to handle the rigours of a busy service. Give your counter a quick, professional, and  charming upgrade that draws the eye and  helps shift your stock.

Key Features and  Benefits

  • Strong Wire Construction: Built to last through busy shifts and  daily use.
  • High Capacity Design: Holds plenty of produce, pastries, or packaged snacks.
  • Open-Weave Style: Allows air to circulate, keeping baked goods fresher for longer.
  • Rustic Brown Finish: Adds a warm, inviting, and  professional touch to your counter.
  • Lightweight & Portable: Effortlessly easy to reposition for cleaning or rearranging displays.
  • Generous Dimensions: Offers ample space without taking over your entire countertop.
  • Versatile Use: Ideal for everything from bread rolls to fruit and  crisps.
  • Easy to Clean: A quick wipe-down is all it takes to keep it looking great.

Technical Specifications

  • Brand: Olympia
  • SKU: P761
  • External Dimensions: 90(H) x 510(W) x 255(D) mm
  • Weight: 0.23kg
  • Material: Coated Metal Wire
  • Colour: Brown

Expert Review and  Insights

The Olympia P761 is a real front-of-house workhorse with a touch of class. It nails that rustic-chic look that so many venues are after, but it's the simple, practical design that really wins you over. It’s sturdy, a great size for countertop impulse buys, and  just works, no fuss involved.

Emily Hart – Tableware Expert View Profile →

  • Best Feature: Its visual appeal instantly makes products look more artisanal and  tempting.
  • A Small Quibble: For very small items like loose sweets, you'd need a paper liner.

Case Study: Real Business, Real Results

The Ginger Snap Bakery in York needed a way to better display their popular sausage rolls and  scones at their till point, as their previous flat trays looked uninspiring. They switched to using three of the Olympia P761 wire baskets to create an attractive, multi-level display.

"Honestly, such a simple change made a huge difference. The baskets make the counter look so much more professional and  inviting. We've definitely seen more customers adding a scone or a pastry to their order right as they pay."

Robert Davies – Owner, The Ginger Snap Bakery

The bakery reported a 20% increase in add-on sales at the till within the first month of using the new baskets.

Installation and  Maintenance Guide

Setting It Up

  • Unpack and  give the basket a quick wipe with a damp, clean cloth before first use.
  • Place it on a flat, stable countertop away from any direct heat sources.
  • Consider its position carefully to maximise visibility and  encourage customer interaction.
  • For very small or crumbly items, you can place a piece of branded greaseproof paper in the bottom.

Keeping It Going

  • Wipe down daily with a damp cloth and  a mild detergent to remove crumbs and  dust.
  • Ensure the basket is completely dry before refilling with food products.
  • Avoid using abrasive scourers or harsh chemicals, which could damage the brown coating.
  • Periodically check for any signs of wear and  tear, and  ensure it remains stable on the counter.

Buying Guide: Choosing the Right Countertop Display

Not sure what fits best for your setup? Here are a few things to think about when choosing a display basket.

Size and  Capacity

Measure your counter space first! Think about how much product you want to display at once. A bigger basket isn't always better if it overwhelms your space or leads to waste.

Material Matters

Wire is great for durability and  air circulation for bakes. Wicker offers a classic look, while acrylic is modern and  easy to see through. Choose a material that suits your brand and  what you're selling.

Style and  Aesthetics

Does it match your decor? A rustic brown wire basket suits a traditional cafe, while a sleek chrome one might be better for a modern hotel. The display should complement your brand identity.

Product Suitability

What are you displaying? An open-weave basket is perfect for bread and  pastries. For smaller, loose items like wrapped chocolates, a solid container or a lined basket might be more practical.

Ease of Cleaning

Front-of-house equipment needs to be kept spotless. Look for simple designs without too many awkward corners. Materials like coated wire or plastic are generally easiest to wipe clean.

See all Willow Basketware

Frequently Asked Questions

Q: What is the basket made from?

A: It's crafted from strong, coated metal wire, designed for durability in a commercial setting.

Q: Is this basket food safe?

A: Yes, it is designed for displaying food products. For unwrapped items, especially those that are moist or greasy, using a liner like greaseproof paper is always good practice.

Q: How do I clean the P761 wire basket?

A: Simply wipe it down with a soft, damp cloth. For tougher grime, a mild, food-safe detergent can be used. Avoid abrasive pads as they may scratch the coating.

Q: What are the exact external dimensions?

A: The basket measures 90mm in height, 510mm in width, and  255mm in depth.

Q: Can I stack these baskets?

A: These baskets are designed for individual countertop use and  are not intended to be stacked directly on top of one another.

Q: How much weight can it hold?

A: It's designed to hold a generous amount of light-to-medium weight items like bread rolls, pastries, fruit, or packaged snacks with ease.

Q: Will the brown colour chip or fade?

A: The basket has a durable coating designed for commercial use. With proper care and  avoiding harsh abrasives, the finish should remain in excellent condition.

Q: Is it suitable for displaying hot food?

A: It's best for displaying ambient, room-temperature, or cooled items. Placing very hot items directly from the oven is not recommended.

What Customers Are Saying

"Brilliant bit of kit. We use two for our pastries and  they look the part. Really sturdy and  a lovely colour."

Sarah L – The Corner Coffee House, Bristol

"Great value and  does the job perfectly for displaying our bread rolls. A little bigger than I expected but that's a bonus!"

Tom Bell – The Village Deli, Cumbria

"A very handy commercial counter display basket. My only minor gripe is that crumbs fall through easily, but a quick wipe of the counter solves that."

Maria Costa – Hotel Manager, Manchester

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The Olympia Touch: Elevating Your Everyday Display

With a brand like Olympia, you're investing in more than just a piece of equipment; you're buying into a deep understanding of the hospitality industry. This isn't just a wire counter display basket; it's a thoughtfully designed piece of front-of-house presentation ware. Olympia is known for creating products that strike the perfect balance between aesthetic appeal and  practical, day-in-day-out durability. This basket embodies that philosophy. It's built to withstand the knocks and  scrapes of a busy service while consistently making your products look their best. In the long run, investing in well-made, visually appealing display items like this pays dividends by enhancing customer perception, building your brand's image, and  ultimately, encouraging sales. It’s a small detail that makes a big professional statement.

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Why an Open-Weave Design is a Baker's Best Friend

Ever wondered why baskets like this are better for bread and  pastries than a solid bowl? It’s all about air circulation. Think of it like giving your baked goods room to breathe. When warm items like croissants or fresh bread rolls are placed in a solid container, steam gets trapped, making their bottoms and  sides soft and  soggy.

The open-wire design of this basket allows that steam and  moisture to escape naturally from all sides. This helps to maintain that perfect crispy crust and  fluffy interior for much longer. It’s a simple but incredibly effective feature that protects the quality and  texture of the food you’ve worked so hard to bake, ensuring every customer gets your product at its absolute best.

Who Should Buy This?

  • Independent Cafés: Perfect for showcasing croissants, muffins, and  cookies right by the till to boost impulse sales.
  • Farm Shops & Delis: A charming way to display fresh, local produce like apples, onions, or baked goods.
  • Hotel Breakfast Buffets: Use several to elegantly present bread rolls, pastries, and  individual fruit portions for guests.
  • Artisan Bakeries: An ideal restaurant wire storage basket to display signature loaves or specialty scones on the main counter.
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Ready to give your counter an instant upgrade? Order your Olympia Counter Display Basket P761 today for a quick and  stylish sales boost.

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