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Polar In Stock

Commercial Fish Display Counter | Serve Over Fridge | 255Ltr Capacity | Polar G-Series GE961

SKU: GE961
£1,836.56 / exc vat
£2,203.87/ inc vat
  • Generous 255Ltr Capacity
  • Energy-Saving LED Lighting
  • Sliding Rear Doors
  • Easy-Clean Construction

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Product Overview

On the hunt for a brilliant way to showcase your fresh catch? The Polar G-Series Commercial Fish Display Counter is your answer. This smart, countertop serve over fridge offers a generous 255-litre capacity, all wrapped up in a clean, professional stainless steel and  glass design. It’s built to make your seafood look absolutely irresistible while keeping it perfectly chilled and  safe.

Specifically designed for businesses like independent fishmongers, bustling farm shops, and  restaurants wanting to show off their 'catch of the day', this unit combines performance with presentation. With bright, energy-saving LED lighting to illuminate your display and  easy-access sliding rear doors for your staff, it’s as practical as it is handsome. The simple, reliable operation means you can focus on your customers, not on your equipment.

From its easy-clean construction to its efficient cooling, the Polar G-Series GE961 is the ideal choice for any business serious about selling seafood. It’s more than just a fridge; it’s a countertop stage for your freshest products, ensuring they get the attention—and sales—they deserve.

Key Features and  Benefits

  • Generous 255Ltr Capacity: Display a wide variety of fresh fish and  seafood.
  • Energy-Saving LED Lighting: Makes your display pop while keeping your energy bills low.
  • Sliding Rear Doors: Staff can access stock quickly without losing cold air.
  • Easy-Clean Construction: Stainless steel and  glass make daily wipe-downs a doddle.
  • Countertop Design: Fits perfectly on existing surfaces or a dedicated trolley.
  • Wide Temperature Range (2°C to 12°C): Keeps your seafood perfectly chilled and  looking its best.
  • Simple Manual Defrost: Gives you full control over your maintenance schedule.
  • Easy Drainage System: Simplifies cleaning and  managing ice melt-off effortlessly.

Technical Specifications

  • Brand: Polar
  • SKU: GE961
  • Capacity: 255Ltr
  • Dimensions: 530(H) x 1245(W) x 890(D)mm
  • Weight: 70kg
  • Power: 200W, 13 amp plug fitted
  • Voltage: 220-240V
  • Temperature Range: 2°C to 12°C
  • Refrigerant: R600a
  • Material: Stainless Steel & Glass
  • Colour: White
  • Defrost Type: Manual

Expert Review and  Insights

The Polar GE961 really hits the mark for businesses needing a professional display without committing to a huge floor unit. It’s a proper workhorse, delivering consistent cooling that you can rely on. The build quality is solid, and  the combination of bright lighting and  a clear glass front does a fantastic job of presentation.

Liam Sinclair – Refrigeration Expert View Profile →

  • Pros: Excellent cooling performance for its convenient countertop footprint.
  • Cons: The manual defrost requires scheduled downtime, unlike pricier automatic models.

Case Study: Real Business, Real Results

The Porthleven Fish Co. in Cornwall was looking to upgrade from traditional ice beds to a more modern, hygienic, and  visually appealing display. They needed a reliable solution that would enhance product visibility and  maintain optimal temperatures throughout the day.

"Our old setup just wasn't cutting it. This Polar unit keeps the fish at the perfect temperature all day and  looks so much more professional. Customers have really noticed the difference and  trust the quality."

Jenna Curnow – Owner

After installing the Polar G-Series GE961, they reduced daily ice costs significantly and  reported a 20% increase in sales for their premium fish, like monkfish and  scallops.

Installation and  Maintenance Guide

Setting It Up

  • Find a sturdy, level countertop that can comfortably support the unit's 70kg weight.
  • Ensure there's at least 20cm of space around the back and  sides for proper air circulation.
  • Before plugging in, give all interior and  exterior surfaces a good wipe-down with a food-safe cleaner.
  • Plug it into a standard 13 amp socket and  let it run for a few hours to reach the ideal temperature before stocking.

Keeping It Going

  • Wipe down the glass and  stainless steel surfaces daily with a soft cloth and  appropriate cleaner.
  • Perform a manual defrost whenever ice build-up reaches about 5mm thick to maintain efficiency.
  • Regularly check that the drainage hole is clear of any debris to prevent water back-up.
  • Keep the condenser coils at the back free of dust and  dirt by giving them a gentle brush every few months.

Buying Guide: Choosing the Right Fish Display Fridge

Not sure what to look for? Choosing the right seafood serve over display fridge is crucial for freshness and  sales. Here are a few tips to help you pick the perfect one for your business.

Size & Capacity

First, measure your space! Ensure the unit fits comfortably on your counter with enough room for ventilation. Then, think about how much product you'll display on a typical day to choose the right capacity.

Cooling Type

Most fish counters use static cooling (like this one) or assisted cooling. Static cooling is gentler and  prevents delicate fish from drying out, making it a popular choice.

Ease of Cleaning

Look for stainless steel surfaces, removable doors, and  a built-in drain. A unit that’s easy to clean is essential for maintaining top hygiene standards.

Lighting is Key

Good lighting makes products look more appealing. Energy-efficient, cool-running LED lighting is the industry standard as it enhances appearance without adding heat.

Staff Access

Rear sliding doors are a must-have for any serve over counter. They allow your team to restock and  serve quickly and  easily without reaching over the front.

See all Polar Display Fridge Parts

Frequently Asked Questions

Q: Can I put this unit on any countertop?

A: It needs to be placed on a strong, level surface that can support its 70kg weight, plus the weight of your stock. Ensure the counter is rated for commercial use.

Q: How often will I need to manually defrost it?

A: This depends on the humidity of your shop and  how often the doors are opened. We recommend checking for ice build-up weekly and  defrosting when it reaches around 5mm thick.

Q: What is the best way to clean the glass without leaving streaks?

A: Use a food-safe glass cleaner and  two microfibre cloths—one for applying the cleaner and  a second, dry one for polishing the glass to a streak-free shine.

Q: Can I use flake ice inside this display?

A: Absolutely. This unit is designed to be used with an ice bed to keep fish exceptionally fresh. The built-in drainage system will help manage any meltwater.

Q: Does the LED light generate much heat?

A: No, one of the key benefits of LED lighting is that it runs cool, so it won't affect the temperature of your delicate seafood display.

Q: What's the ideal temperature setting for fresh fish?

A: For optimal freshness and  safety, fresh fish should be kept as close to 0°C as possible. This unit's range of 2°C to 12°C is suitable, and  you should aim for the lower end.

Q: Is the trolley shown in some pictures included?

A: No, the dedicated stainless steel trolley is sold separately, giving you the flexibility to use this as a countertop or freestanding unit.

Q: What is R600a refrigerant?

A: R600a is a modern, natural hydrocarbon refrigerant that is very energy-efficient and  has a low Global Warming Potential (GWP), making it a more environmentally friendly choice.

What Customers Are Saying

"Brilliant bit of kit. Keeps the fish perfectly chilled and  the LED light makes everything look so fresh. Customers love it."

Mark P. – Fishmonger, Padstow

"Really happy with this fish display fridge. It's easy to clean and  the sliding doors are a lifesaver during busy periods. Just wish it had wheels, but the separate trolley is an option."

Anya Sharma – Deli Owner, Birmingham

"Does exactly what it says on the tin. A reliable and  smart-looking unit for our farm shop's new seafood counter. Great value."

Susan G. – Farm Shop Manager, Cotswolds

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The Polar G-Series Promise: Reliability on Display

When you choose a Polar G-Series appliance, you're investing in more than just stainless steel and  glass; you're buying into a reputation for dependable, hard-working equipment. The G-Series is specifically engineered as the workhorse of the commercial kitchen and  retail environment, striking the perfect balance between robust performance and  sensible value. This means you can count on the GE961 to maintain precise temperatures day in, day out, reducing the risk of costly stock spoilage and  ensuring you always meet food safety standards. For a business owner, that peace of mind is invaluable. It’s a durable, no-fuss solution built to withstand the rigours of daily commercial use, protecting your products, your profits, and  your reputation for quality.

Explore more from Polar

See The Difference: Why LED Lighting Sells More Seafood

Ever wondered why the LED lighting in this serve over fish fridge is such a big deal? Unlike old-fashioned bulbs that produce a surprising amount of heat, LEDs run cool. This is absolutely vital when you're displaying delicate items like fresh fish. A hot light can ever so slightly 'cook' the surface of the product over a day, affecting its quality and  appearance.

Think of it like this: a traditional bulb is a tiny heater shining on your display, while an LED is a pure, cool spotlight. It illuminates your salmon, prawns, and  sea bass beautifully, making them look vibrant and  fresh, without adding any unwanted heat. This not only keeps your stock safer for longer but also saves you a tidy sum on your electricity bill. It’s a small feature with a massive impact on both your product quality and  your bottom line.

Who Should Buy This?

  • Independent Fishmongers: Perfect for showcasing the day's fresh catch on a compact, eye-catching countertop display.
  • Farm Shops & Delis: Ideal for adding a fresh seafood section and  diversifying your high-quality local produce offerings.
  • Seafood Restaurants & Bistros: A great front-of-house unit to tempt diners with your 'catch of the day' selection.
  • Market Stalls: An efficient, professional way to create a dedicated commercial fish display counter in a smaller retail space.
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Get your fresh catch the attention it deserves. Order your Polar G-Series GE961 Commercial Fish Display Counter today for fast UK delivery!

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